Many entrepreneurs start their businesses by bootstrapping and/or taking out loans, and while I’m not here to lecture you on that right now, I am here to help you organize your small business bank accounts so you know you can be profitable from Day 1.
Part of my job as a business coach is to help budding entrepreneurs and experienced business owners come up with new ideas to expand their brands. I’ve noticed over the years there are a few fears around business ideas: a fear that they aren’t good enough, a fear that someone will steal them, or a fear that they will fail. Nobody should live in fear, especially of ideas, so here’s my how-to guide on coming up with new ideas if you’re stuck, and how to test ideas to help you gain the confidence to go for it.
From the image’s mood and quality to the dimensions and file size, the images you choose to represent your brand can make or break (literally and figuratively) your website. Here is a simple guide to the basic elements to consider when curating and embedding any image for the web.
If you’re like most entrepreneurs, you likely struggle with the question of: “What should I blog about?”. You’ve probably heard over and over that you should be blogging more or focusing on content marketing, but you get paralyzed before you even start wondering:
What should I even write about?!?
Is something topical and timely better?
Or something that people can keep coming back to the way to go?
We built Flauk because we believe everyone should be able to start a business, do what they love, and live the life they want – no matter their financial situation. And while we offer all the services you need to get launched or to grow your business, we also know that many of you may want to do some of this on your own. So here’s our quick “Guide To DIY your Business”.
People often ask which books I recommend about writing. There aren’t many – and I’ll get to why further down – but these ones have changed the way I do everything.
A note about these books: I’m all for e-readers, but when it comes to these books, I strongly suggest getting hard copies. You’ll want to underline them, bookmark them, love them, curl up with them, store them in your library, and then get new copies to give to friends. They’ll become a part of your work, and their physical presence will become important.
I think the most common misconception I get when I tell people I’m a graphic designer is that my role entails “making pretty pictures”. While my design work is “pretty” (thank you!), the beautiful art and branding you see in the end has gone through hours and hours of testing, trial and error, print checks, and surveying. I’m here to debunk and break it down!
Good graphic design solves needs and problems. As general rule, there is rationale for every detail, color choice, tweaked font, and small flair in a design piece. Rather than a subjective piece of art, good design is a bottom-up processing type of situation — not ambiguous or fluff.
We all want a website that leaps off the screen. But sometimes, especially in the early stages, hiring a professional designer isn’t in the cards (or the budget).
You can make your end product infinitely more beautiful and professional looking by playing with the following 5 easy-to-use, completely free online design tools and programs. Bonus: they’re not just for elevating your website design – you can use these tools to make social media graphics, marketing collateral, promotional materials, and pretty much anything your little budding creative heart desires!
As an entrepreneur, you know that marketing is important. You also know that marketing costs can add up fast, especially once you start factoring in paid advertising and software.
For entrepreneurs who are just getting started, or who are budget-conscious, here are some powerful, free marketing tools you can add to your marketing mix.